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U.S. Venture Recognized by Wisconsin Workforce Development for Veteran Hiring and Support for Second Consecutive Year
03-Dec-2025
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Appleton, WI – November XX, 2025 – U.S. Venture, Inc., whose vision is to be the very best provider of transportation products, sustainability solutions, and insight driving the world forward, was among 25 employers in Wisconsin to be recognized as a Vets Ready Employer for 2025 by the Wisconsin Department of Workforce Development (DWD). This marks the second consecutive year that U.S. Venture has received this honor, which recognizes Wisconsin employers who employ and retain veterans through their hiring initiatives, employee support services, and community involvement.
Applicants are rated based on criteria including support for veterans in the workplace, such as available resources, training, and work environment; hiring practices to prioritize veteran hires; and efforts to connect to the wider veteran community, including military families, service members, and veterans.
“Being recognized as a Vets Ready Employer for the second year is a testament to our commitment to supporting veterans and fostering a workplace where they can thrive,” said Lori Hoersch, Chief People Officer at U.S. Venture. “This recognition underscores the immense value veterans bring to our organization, and we are proud to stand alongside other Wisconsin organizations that honor and empower those who have selflessly served our country.”
Veterans have selflessly served our country and often encounter challenges when transitioning to sustainable employment. The Vets Ready Employer Initiative inspires organizations to create robust support systems within their workplaces, actively hire and retain veterans, and foster connections with veterans and their families in the community. Employers who go above and beyond in supporting the veteran community recognize the immense value veterans bring to both their businesses and the broader community. U.S. Venture is honored to be counted among these dedicated organizations.
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ABOUT VETS READY EMPLOYER INITIATIVE
The Vets Ready Employer Initiative encourages employers to build a support system within their workplace, hire and retain more veterans, and connect to veterans in the community and their families. Additional details about the Vets Ready Employer Initiative and how to apply are available online.
About U.S. Venture, Inc.
For over 70 years, U.S. Venture, Inc. has been recognized as an innovative leader in the distribution of renewable and traditional energy products, lubricants, tires, parts, and using data-driven insights to manage energy and information in the global movement of goods. U.S. Venture delivers creative, sustainable solutions that give their customers a competitive edge, and enable the company to support the communities in which they live, work, and play. Through the values lived by their family of brands, U.S. Energy®, U.S. AutoForce, Breakthrough®, U.S. Lubricants, and IGEN®, U.S. Venture seeks new ways to drive business success while being steadfast in its commitment to making the world a better place.